Logotype Meaning
1) snake: means that all products are medicinal.
According to ancient literature, the symbol of pharmacy illustrates the power (snake) of cure (cup). There is a legend that says that a snake curled in Hippocrates´s, crook and when it was about to the bite him, he looked at the snake and said: if you want to make me harm, will not help that you hurt me, because I have the antidote of your poison in my body. If you´re hungry, I´ll feed you. Then he took the cup to do medicinal mixed herbs, put milk in it and offered to the serpent, wich come down from the crook, wrapped itself in the cup and drank the milk. Thus was created the symbol of medicine (the snake involving the crook) and the symbol of the Pharmacy (the snake involving the cup).
2) the map of Brazil: etnobotanical studies with Brazilian medicinal plants. The company only develops products derived from medicinal Brazilian plants.
3) the blue globe: represents the trade for all world countries. Respects to the planet. Environmental responsability.
4) a cartoon doll: represents respect and appreciation for Brazilian culture. Citizenship action and social-cultural responsability.
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